Full-Stack Content Strategist

I help you stop guessing what to post. I plan it, write it, and make sure it performs — YouTube, short-form, and articles. All your digital assets. Content with strategy. That’s it.

Creative That Drives Results

Platform-Native Storytelling

What I Can Do For You

01

YouTube Scriptwriting

Visibly greater CTR and boost your viewer retention from < 10% to > 70% with videos that your viewers love and so does the algorithm.
02

Full Content Strategy

I map out what to say, where to say it, and how often — with keyword-backed ideas and platform-specific breakdowns that save you hours.
03

Content System Setup

A full-stack content workflow you can stick to. From ideation to publishing — the right toolkit that gives you a better ROI for a very long time.
04

Short-Form Content Strategy

TikTok, Reels, Shorts — I help you plan and write content that gets seen, saved, and sent around. No templates. Just original, platform-native scripts and hooks.

Latest Resources

audience-avatar-template

Notion Template Included

Audience Avatar

You will learn how to create the most detailed audience avatar template that helps you connect on a deeper level with viewers, boost retention and grow your audience in a competitive environment.
competitor-analysis-template

Notion Template Included

Competitor Analysis

You will learn how to conduct a precise competitor analysis and tools you need to use. Including a template to structure and organize your findings that is easily customizable to your needs.
content-pillars

Notion Template Included

Content Pillars

You will learn how to research and determine the right content pillars for your content or the creator you are working for. Tools you need to use
seo-keywords-research

Notion Template Included

SEO Keywords Research

The most detailed audience avatar template designed to help you establish that connection with viewers, boost retention and grow your audience in a competitive environment.

How I Got Here

shoaib-anjum

Hi

👋

I am

Shoaib A.

I didn’t start out calling myself a “content strategist.” I just kept saying yes to projects where people didn’t know what to post, how to say it, or why nothing was working.

Over the last few years, I’ve worked as a scriptwriter, copywriter, content planner, and researcher — across YouTube, short-form, blogs, landing pages, you name it.

From startups to solo creators, I’ve helped people go from raw, messy ideas to content that actually performs.

I don’t sell templates. I don’t do “just write me something quick.” I look at the full picture — what makes people stay, click, or trust — and then build content around that.

If you’re tired of second-guessing every post, script, or idea — I can help. You bring the raw ideas. I’ll turn them into content people stick around for.

Working With Teams

Strategist & Scriptwriter @YourTubeExperts

October 2024 March 2025

Short-form Content Specialist @StrategiScale

Jan 2023 October 2024

Short-form Content @TwoSix10

February 2022 January 2023

Ghost Works

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Personal Coaches

2022 2025
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Motivational Content Creators

2022 2024

Social Media Influencers

2022 2024
(Influencers & Brands)
0 +

Clients

(Video Views)
0 M+

YouTube

(Shorts Produced)
0 +

Social Media

(Monthly Organic Traffic)
0 K+

Blogs

Trusted By Awesome People

Articles

Let’s Talk Content.

I personally write each newsletter. Subscribe if you want to grow in a competitive environment without the stress. I’ll be sharing my latest approaches, methods, toolkits, and answering the most asked questions.